Using Pinterest to get traffic
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Published 2018-09-24
Today I am talking about Pinterest for bloggers.
PINTEREST is not a social media platform where we talk to others and connect...
it is actually a search engine just like Google!
It's a free way to drive traffic to your blog or website.
You can use your pins to drive traffic to your opt-in pages or a specific post.
So how can we do this?
Pinterest has the smart feed which rewards people who are better pinners. It now displays the best pins not the newest pins. So how can we be one of those better pinners and get seen by more people?
1. Have a high re-pin rate.
When you pin something, Pinterest is looking to see how many times that pin is re-pinned. Basically, it thinks that if it is re-pinned more than once then people like it.
2. Use keywords.
Pinterest is looking for keywords just the same as Google, so you need to use keywords on Pinterest as well. It helps if you know what people are searching for in your niche. When you create a pin in the Description box put the 3 or 4 keywords or keyword phrases that people might use if they were searching for that pin.
3. PIN every day.
Yes every single day... even if it's just once a day.
4. PIN in your niche.
You need to appeal to your audience. Forget house design and flowers except if that is your niche. Create boards in your niche.
5. PIN to multiple boards.
Pin it to every board of yours that is relevant to that pin.
Start by pinning it to your main board and then re-pin it to your other boards.
Hopefully that will get some re-pins and more traffic.
I suggest creating your main board to be titled after your blog.
It is important to pin the 1 image to multiple boards because your followers may not be following every single board of yours.
Look out for my other videos about PINTEREST (coming soon) which include designing a PIN, and setting up your profile.