Why It Pays to Buy Sales Leads - The True Cost Of Free Leads Online

Tommy Walker
Tommy Walker
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Published 2012-03-02
Learn great online lead generation techniques, have fun doing it. Subscribe by email: tommy.ismy.name/

Let's talk a little bit about lead generation costs
shall we?

So often, businesses are looking for free to cheap leads
but you know what the problem with that is.

When your leads don't cost anything, your leads are
generally cheap.

They don't buy, they don't share, they don't do a
whole lot of anything.

Now, especially with b2b lead generation, this is important
because you want to make sure your lead nurturing efforts aren't going to be
in vain.

I mean, who wants to spend a bunch of time delivering content
to someone who's not going to buy?

It's just going to cost you a ton of time, effort, and most importantly
money.

In this episode, we examine the the true cost of lead generation
and examine how to qualify your leads so you don't waste a dime.

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All Comments (12)
  • @SpiceUKMovies
    Another clever and fun lesson....love your energy bro - keep em coming!
  • @TommyWalker1
    @wayneharrel We're working on a new intro for season 2, as well as some more regular branding elements to help this stand out even more. As far as lighting is concerned though, we're using a 5 point setup. Two softboxes, one on the left, one on the right, right side acting as the key, left as the fill, then three in the grid, a front light, a hair light to light the top of my head and a background light to fill the back space.
  • @JeffRose
    Haha! Love this video, too. Very informative and entertaining.
  • @TommyWalker1
    @CreativeCookingCornr Thanks! Yeah we do! I think at some point, we can lose focus that the reason why we do any of this stuff is to bring in more business.
  • @TommyWalker1
    @MarleneHielema I had you in mind when I wrote it :-)
  • @TommyWalker1
    @wayneharrel check out the difference between episode 1 and this one and you'll see a major improvement in the lighting. What I need is a better camera, also in the plan for season 2
  • @TommyWalker1
    @bossypantsmichelle I'm glad you're liking them :-) Did you Subscribe? We have a new one come out every week!