How To Design Your First Coaching Package | A Key Step When Building A Consulting Business

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Published 2019-07-03

➜ What to consider when designing your first coaching package
➜ Some key steps you should take when building a consulting business
➜ Subscribe: / @luisazhou

In this video I talk about how you should design your first coaching package. When building your own consulting business, one of the hardest tasks is to design your initial offer.

Don’t waste time trying to create the perfect offer for your first few clients, you’ve never done this before after all, so the initial few clients are going to be a learning experience.
I recommend you start small when designing your first offer. Ideally, It should be about 90 days.

This is so you have long enough that you can provide your client with real results, but it’s also short enough that you aren’t stuck with them long-term if you don’t enjoy working with them.

Another thing to keep in mind is that your process is going to be far from perfect in the
beginning, but don’t worry about perfecting the process yet, it’s too early for that. At the start, you’re going to be inefficient, and you won’t be entirely sure what to even expect, but the only way to remedy this is with experience.

This is important to remember when you’re deciding what to offer because ultimately, you’re flying blind until you have your first few clients under your belt.

All Comments (21)

@LuisaZhou 5 years ago

What advice do you have for someone designing their first coaching offer? Share with us in the comments below!
@Bianca.rantzsch 1 year ago

The rise of the life-coaching industry has many benefits for both individuals and businesses. Life-coaching can help you achieve personal goals, develop new career aspirations, and improve relationships.
@byrtmallanyk 3 years ago

Every now and then one discovers a rare gem on YouTube (and that's not easy to do). Your content is an absolute find and an inspiration to anyone thinking of becoming a consultant or coach. I have been a professional consultant for 25 years, and I can say, what you are teaching is first-class material and should be heard by ANYONE thinking of becoming a paid consultant. I don't know you but I am bewildered why there aren't more people listening to this. My many thanks, Luisa, for delivering such generous and GOOD content. Thank you!!
@JacquelynnFaye 2 years ago

I love how you don’t have a five minute intro. You dig right in! I really like your style
@jameshavis8653 3 years ago

I've been a tech biz consultant for 20 years now. I am launching my own coaching program now and have invested $1000s of dollars to other coaching trainers and masterminds. Luisa, your approach is a breath of fresh air. Simple, to the point, arrow to the center of the target content. Thanks for serving this community. I'm launching today...Let's GO!!!
@ubdmarketing5273 3 years ago

Hi Luisa, to answer your question about any tips I have: my advice for selling coaching services is do it with an FAQs page, rather than lengthy explanations on a website or brochure. People won't read those, and they don't convert into sales in my experience. FAQs pages with the end phrase being: sign up (if you have an online shopping cart) or How do I sign up? (then a clickable phone number or email) has been converting to sales for two years for me. My FAQs are: Q: What is a... (name your product, if necessary break it down a little bit) A: Q: Can you show me an example? A: Q: When does it take place? A: Q: How does it benefit me? A: Q: How does it help me with my (Google ranking or any other specialized value the product you're selling can bring) A: Q: How does it work exactly? A: Q: What does it cost? A: Q: How do I sign up? (Or Sign up button leading to shopping cart and online payment) A: (Clickable email or phone number if you need to send them further details for payment and completing the sale)
@tomlewis9776 11 months ago

I liked the video once but I wish I could like it again 😊
@incasequoya4683 2 years ago

Girl you rocked this video!! Great job!!
@denisesmithinteriordesign1406 3 years ago

Thank you so much for this !!
@alexicastillo181 2 years ago

I loved it…you just got yourself a new subscriber 👍👍
@floribako1643 2 years ago

Thank you!! This was very helpful
@kendraalana599 3 years ago

So helpful and gave me confidence that I’m a lot more ready to launch than I thought
@AndrewScottENT 4 years ago

Awesome! Great tips! 👍🏽
@vabriga1 2 years ago

Good job, Luisa. Keep on rocking.
@margiecamu 2 years ago

Very clear and precise tips. thank you!
@farisalgorani4134 2 years ago

Great one Luisa, thank you so much.
@ronnie-livingacolorfullife 3 years ago

Brilliant. Thank you for the clarity.
@JuanitaMichelle 3 years ago

The way you break this down takes the pressure off! Thank you.
@leonwelch9057 11 months ago

You are a gift, Luisa. ❤ Thank you!
@davegee669 3 years ago

Thanks Luisa! Great foundation knowledge!