Connecting leading event agencies - Ralf Specht | LJ TALKS at IMEX Frankfurt 2024

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Publicado 2024-07-11

27Names is one of the largest event agency clusters in Europe. Its Chairman, Ralf Specht, spoke to Gorazd about their future goals, creativity in the meetings industry and why connecting event agencies is more important than competing. Ralf also mentioned the future of trade shows and why the younger generation should work with seasoned professionals for the best results.

▬ Contents ▬▬▬▬▬▬▬▬▬▬

0:00 – Ljubljana Talks intro
0:53 – What does IMEX mean to Frankfurt and Ralf?
1:34 – Background about Ralf
2:45 – About 27Names event agency
5:30 – Creativity vs logistics
6:40 – The future of trade shows
8:00 – Future plans for 27Names
10:30 – Is the meetings industry a creative industry or a tourism branch?
11:40 – High tech or high touch?
12:24 – Why should someone work in one of the 27Names agencies?
14:55 – Is Europe still number one in organising events?
16:26 – Slovenia as an event destination
17:45 - Fire questions

Follow Gorazd and Jan on Linkedin:
www.linkedin.com/in/gorazd-cad
www.linkedin.com/in/janorsic

Made possible by:
www.visitljubljana.com/en
kongres-magazine.eu/
www.creativepro.agency/si/

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