Nike Is Having a Really Bad Year
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Published 2024-07-09
In this video we look at the difficulties facing Nike. Recently the company forecasted that their revenue would decline this year. So what's going on?
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0:00 - 2:21 Intro
2:22 - 4:37 Nike’s business model
4:38 - 7:22 Digital strategy
7:23 - 11:27 Pandemic boom
11:28 - 14:52 Lack of innovation
14:43 Future outlook
All Comments (21)
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Over priced sweatshop merch.
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Today I learned Nike not only has one app, but four😂. Who the heck needs a sneaker app
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Hoka also sponsored ironman events massively. So while Nike turned into a trendy teenager shoe, Hoka's image turned into professional athlets shoes
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I haven’t even thought about buying a nike shoe in the last 5 years. All the major distance running shoe brands are much more comfortable, cheaper, and have way more high quality options. Nike has the Pegasus, which is a good shoe, but not nearly as comfortable as a good pair of Saucony’s or Brooks
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Nike got greedy increasing their prices 🥴🙄🤦♀️🤡
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I don't buy Nike because I walk a lot and go to the gym 3-5 times a week, and they just don't cut it for Cardio. My legs kept getting sore, then I switched to New Balance after a co worker recommended them to me, and my legs stopped getting sore, and after that, I just never bought another pair.
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Let’s hire the CEO of a company that hasn’t changed since 2003.
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I feel investors should be focusing on under-the-radar stocks, and considering the current rollercoaster nature of the stock market, Because 35% of my $270k portfolio comprises of plummeting stocks which were once revered and i don't know where to go here out of devastation.
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I love how the only ideas the tech industry stooges have now are 1) AI and 2) Intentionally make the product worse
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Good. They are the poster child for sweatshop operation and paying athletes for marketing instead of focusing their product quality. I hope a better company unseats them from their market leader position permanently.
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Something you missed. With the resale values of dunks and jordans over the years, the counterfeit replica market evolved. The replicas have gotten better quality then the real shoes. Lots of people got tired of spending $500 for a $110 sneaker, while it also had many defects. When the replicas look the same or better, why would you ever be loyal to nike as a customer.
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Come on these types of sponsors are the worst
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Overpriced Shoes!
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I haven't owned Nikes in a hot minute. Also, the idea of buying something as fragile as sneakers as a 'collectible investment' never struck me as a good plan. Do shoes even hold their value against inflation?
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Look at any soccer team with Nike uniforms and you can instantly see how far Nike has fallen
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“In the fast paced athletic shoe industry” Pun intended
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Video on invideo AI fall down next?
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Damn, how do you mess up with the sneaker market? While I disagree with the value people place in "collectible" sneakers, I feel Donahoe just didn't try to understand it when it's his job to do so.
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I can't remember the last time Nike came out with anything groundbreaking or innovative... it's time for them to focus more on R&D and give the market some NEW products.
