The Untold TRUTH of Burger King

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You missed one problem they had, when Pillsbury took over they also stopped the flame broiling on demand. In the beginning they cooked the meat as it was needed for burgers, but they later went to cooking mass amount of burger patties and then microwaving the the whole sandwich when it was completed to warm it back up... that was when it started losing customers because microwaving a burger tastes like shit.

Whoever owns Burger King now is doing a horrible job. Staff and food just isn't there anymore

The level of confidence someone has to have to think, "Even though we're operating at a loss, and not generating profit, we should definitely franchise!" is a level of confidence I will never understand!

In 1970 I took my soon to be wife, who hated hamburgers, to Burger King. They cooked the burgers with the flame broiler reimagined using gas. My wife, changed her mind about burgers, at least about those Whoppers. She thought them the best she'd ever had, me too. For us, Burger King was NOT broken. But like KFC to Dairy Queen and many others, the creative originators sold out for a big corporate payday. Soon Burger King was using the MacDonald's model and the food became more corporate blah, you paid more to get less. The food, now 53 years later, is for us, inedible. Sad story retold.

My goodness these videos go all in on editing it's all done so flawlessly. And then there's the research, story telling aspect... really this channel should have 10s of millions of subscribers.

Your about to get a huge Netflix deal. This is an amazing movie like content

I used to work in a Burger King as a teen in the 90s. I used to feed those Insta machines (I didn't know they had them from the start, or that's what they were called), feeding frozen patties into it's fire mouth, so when I saw a photo of it, it triggered all the emotional damage of the burns of always accidentally touching it while feeding it. Everyone had burns when they worked that station. Oh those were the days. Btw, their flame grilled burgers are better than McDs. Also, this is another great story, and video production. I love to learn things from different angles, for no reason other than curiosity, then the knowledge surfaces much later, and for a solution I'm working on. Thanks mate for the insights, and for triggering my InstaFeeding days

Your videos are legit like mini documentaries. And I love that format. It would be awesome to see it on a major platform

You brought back a lot of excellent memories since I was an Executive from 1971-1983 which was definitely a growth period for BK in the US, but also Europe and the Pacific Rim. Exceptionally well done.Thank you.

🤯 Here in Adelaide South Australia, there used to be a small mum & dad store called "Burger King". So, all the Burger Kings in Australia had to change their name to "Hungry Jack's" after a court decision that mandated them to not violate the already established copyright of the small mum & dad "Burger King" shop. The massive corporate giant had to follow the court orders in Australia and change their name or risk being totally removed as a whole from the sunburned country! We in Adelaide had the very first Hungry Jack's long before all other cities in Australia had to change also to that name, as the small mum & dad shop was located here in Adelaide. So we had Hungry Jack's even in the early 80s, while all other cities in Australia had Burger King. That was up until the infamous court case in 2001! 😮

I watched the story of Burger King on the History channel series The food That built America. You actually brought up a lot of key details they weren't mentioned in the show

The time and work that must've gone into not just researching & writing, but EDITING this video is crazy. Visually captivating, from start to finish. Great work!

Sadly, Burger King has completely lost its footing in Hong Kong, to such extent there is only one surviving outlet in the entire HK, while there are 243 McDonalds....

The one question you did not address: Why are many of the BK franchises now failing and closing? Are there supply problems? Has the BK HQ stopped supporting their franchises? Has the food quality dropped? Has the HQ become dysfunctional? Are the Creepy King commercials to blame? (Those Creepy King commercials were bizarre.)

Burger King poached fast food expert Don Smith from McDonalds in the mid 70's. He pulled the company from going under. He made the front page of Fortune Magazine back in 1980 for getting the company out of the hole. He started with Mc Donalds as a teen flipping burgers. Don was my former neighbor in Greenwich , Connecticut. He then went on to run Friendlys Restaurants based out of Boston

Imagine living in a world of 15 cent burgers and thinking paying 18 cents is to much.

Rumour is, the insta-shake machine was usually broken back then too!

OMG That was a mad story. Your videos are like adventures. You've got the storytelling technique. Guys, please keep it up and keep improving, you're gonna go far.

Well who the F was the Insta-Broiler made for in the first place if McDonalds only had one restaurant and Burger King didn't even exist yet?