How to Create Content that Generates Consulting Leads

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2015-02-24に共有
Read the full post and transcript here - covetedconsultant.com/how-to-create-content-that-g…

You can no longer attract new clients the way you used to. Content marketing is no longer an “option” it is now a “must do”.

Picture your BEST client sitting directly in front of you as you acknowledge their smaller problem and explain how to fix it. This will allow you to create a high-level content piece around each step.

It’s important to remember that this content must stand alone. It’s not a teaser. It’s not a short summary. It is a solution.

Your BEST client is overwhelmed by the big problem. Breaking it down into steps makes it feel more manageable. Your BEST client needs to be able to read through each content piece and “see” their end result…before they take action. Since you have helped them picture a better situation it increases their trust in you and creates excitement for the next step you want them to take.

This video explains the process

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   • How to Create Content that Generates ...  

コメント (21)
  • 7 years later and these contents still hits hard. Pure value! Thank you so much for getting me and a-lot like me started.
  • Its been 6 years since this video was released, but its still one of the best instructional video on this topic!
  • @zuhriyuhyi
    Brilliant🎉! Brilliant! Brilliant! . This video is old but gold. I wish I found this video sooner.
  • Alzay, just a real quick comment. Wanted to let you know that I think your content and information is perhaps THE most actionable out there. Most people I watch or read leave me feeling inspired but overwhelmed. Your stuff makes me feel inspired AND empowered. Please keep up everything you do!
  • Alzay - You're amazing. I have read an embarrassing amount of books, taken a multitude of courses from the most famous names in consulting - your content here (albeit that its 6 years old at this point) is still the best stuff when it comes to actionable steps that I've ever come across. Kudos, my man.
  • Alzay, thank you for sharing this clear "how-to" knowledge. It's really helping me. God bless you.
  • @nyrunaway
    You are simply amazing at what you do, very practical. Much appreciated.
  • Normally, i don't drop comments on Youtube, but lately you've been an inspiration. Your contents are easily doable. Thank you Alzay
  • I’ve taken a lot of courses and digested a lot of information online and this is worth so much!! Thank you!
  • Alzay your are an inspiration on sending your message using high tech platforms as a whiteboard and dry erase board. The amount of $$$ saved on special effect videos is astonishing. Which is one of the ways your messages coming across as find the issue not the fluff or waving hands as the white dove appears. I wish you continued success in all your endeavors.
  • Dude! I love this. Perfect for a right brained thinker! Thank you!
  • Awesome, Thumbs up man. You are not just a consultant but a magician, who knows all the tricks of consulting business. Keep it up.
  • @lazza8096
    Hey, thank you for this video series. As a budding entrepreneur I find your content to be very helpful. Well done on tackling the right issues. I look forward to more insights.
  • you are different than the rest, you go directly to the point and practical, keep going!!!
  • @forgodani
    Amazing content. Thank you for sharing!
  • @Ameenah69
    Thank you very much. I love your enthusiasm! It got me on fire too!